I reviewed +400 DTC websites - Here are the trends!
maried.substack.com
The "direct-to-consumer" revolution, aka DTC to insiders, is definitely not going away. In fact, it's a particularly stimulating playground for trend hunters. Evidence: I have sifted through more than 400 DTC sites, and I am back with a lot of insights. Shall I share them with you?
I really like the FIY > DIY concept. Reduce risk of user frustration while also creating a sense of ownership/pride upon completion.