Spotting trends: the tricks used by trend catchers
maried.substack.com
"Research is to see what everybody else has seen, and think what nobody has thought." In essence, this quote from Albert Szent-Györgyi, Hungarian scientist and Nobel Prize winner in 1937, sums up what trend detection is all about quite well. Numerous experts, true predictors of the future, have made it their mission to identify the strong and weak signals that infuse our society. What do they have in common? A thirst for discovery, boundless curiosity but also, and this is important, a certain sense of imagination. I went to meet some of these modern-day explorers from all across the globe — among the best trend analysts of our time — to find out more about their best practices. Here are their stories.
Spotting trends: the tricks used by trend catchers
Spotting trends: the tricks used by trend…
Spotting trends: the tricks used by trend catchers
"Research is to see what everybody else has seen, and think what nobody has thought." In essence, this quote from Albert Szent-Györgyi, Hungarian scientist and Nobel Prize winner in 1937, sums up what trend detection is all about quite well. Numerous experts, true predictors of the future, have made it their mission to identify the strong and weak signals that infuse our society. What do they have in common? A thirst for discovery, boundless curiosity but also, and this is important, a certain sense of imagination. I went to meet some of these modern-day explorers from all across the globe — among the best trend analysts of our time — to find out more about their best practices. Here are their stories.